ABOUT THE PROJECT:

We worked with Leigh Simons Productions, Goldenboy Productions and HBO to promote their biggest fight of the year. Canelo Álvarez–pure power. Versus Amir Khan –unparalleled speed. Our mission was to enhance their superhero-esque skills to boast a matchup between fighters who posses very different yet equally dangerous powers.
From storyboards to VFX we brought this freak show to an exaggerated fruition. In doing so, we created Canelo’s signature straight right-hand punch breaking out of a stone cocoon; while Kahn’s trails of lightning exemplify the speed of his hands and explosive agility.
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